Second draft to the advert

I have made some changed to the advert using the new album name and adding some codes and conventions of a magazine advert.

Change to the DigiPak

I have made some alterations to the DigiPak as I felt the current images I was using didn't really promote the whole album but only really focusing on the single I am using in the video. So instead of using still images taken from the video I am going to take pictures of the lead singer and use them on the front and back cover. I am planning to do this Sunday the 18th of November and I will take these pictures as a different location to make sure the images don't look to similar to the place in the video. I have also put the new album name with the different font onto the current DigiPak to show how it will look now. 

Change to the album name

I have taken the feedback on board about the font and colours seeming a little young for my audience. It is for this reason that I have chosen to change the name of the album and work on some different font ideas. I have decided to change the album name from 'Clear Vision' to 'Iris', I feel that because the bands name is 6 syllables it would be nice to have a more punchy album name. I have still kept to the theme of eyes as this is the running theme through my promotional package for the music video. Also having a shorter in length album name will give me more space to play with on the front cover. Here some of the new fonts I have come up with for the different name of the album.

 The font I prefer and will now use as the album name on the advert and DigiPak will be the second one. I like the contrast between the black and the white and it definitely looks more indie to fit the genre of the music.

First Draft of Advert

Dolby

Lauren, Think carefully about the genre and style of your music. I think that the advert has a nice image but the fonts types and colours look a bit bright and perhaps are not edgy enough?

First Draft of DigiPak

Things I plan to do within the next few days

• Arrange to meet my male actor, Sam, to take still images for the digipak, this will promote the bands whole album as at the moment the digipak is only really promoting the single of the music video.
• Film some more of the lip-syncing part of the song and film in some different locations. This will help to make the video seem as if it is set over a longer period of time and that the charters have a history between them. 
• Add the new images to the DigiPak and work on adding more codes and conventions to my draft.