There are both technical and symbolic codes and conventions of a music video, the techniqual codes and conventions are ways in which technology and equipment are used to express emotion. This is done through the use of shots, the editing and the sound.
Symbolic codes and conventions create what is beyond easy to see, for example the use of facial expressions and mise-en-scene.
(Music video starts)
The start to my music video is very fast pace starting with two close ups of the main characters and then moving to a clip of them together, the female character then laughs at the boy. I choose to do this as it links to a lyric in the first verse ‘humour me just think it through’. I have used a mixture of shot distances, starting with close ups, then medium shots and long shots of the new couple walking off. I did this as I wanted to show a range of emotions through these different shots and it also adds a mix of pace to the opening.
(0.14 seconds) When the lip syncing starts I wanted the male actor to be telling a story through the lyrics. For this reason when he sings ‘shut my eyes pretend it’s there’ he shuts his eyes and I superimposed the image of the girl we previously saw him with, I did this to show that he was dreaming of her and missing her. This is a way the editing process has expressed emotion.
(40 seconds) The video then shows a medium shot of the girl with a new boy laughing and looking happy. There is a mixture of extreme close ups of the girls eyes and mouth laughing, again this shows the emotion of the character.
(44 seconds) There is then a medium close up shot of the male actor singing ‘coming back’ this shows that he wants her back and misses her.
(48 seconds) There is cross dissolve from the male drinking alone to the girl walking with her new boyfriend. This use of editing shows this is happening at the same time and the difference in their lives at this current time.
(53 seconds) The girl then pauses and leaves the new boyfriend and starts to run away, as she starts to run away I have added a flashback in-between the shots of her running, of her and her ex looking couple together. This use of mise-en-scene of them under a blanket adds a romantic and intimate feel to their past relationship.
(55 seconds) As she runs off there is a cross dissolve to a clip of them walking together, I slowed this clip down as I wanted it to look like a dream and a memory. There is then another clip of them laughing happily together at a lake. These two flashbacks together help show a happy previous time in their relationship and the reason why she wants to go back, which is one of the lyrics. ‘Coming back’.
(1.08 seconds) I have made a daft mistake when the girl is running through the trees, although I really like this long distance shot, I mistakenly forgot to ask the actor to change costume. This is then not supporting the narrative of her going back to her ex on the same day.
(1.14) For the second verse I used a medium shot of the male lip syncing. I then zoom in. This change in shot distance was done to make the audience feel like the artist is telling them the story of this past relationship personally.
(1.37seconds) As he says ‘coming back’ at the end of the second verse I there is then the shot of the girl running back to him, this is in the same location where his was just singing. I thought this would be effective to show that although they are not together, they are still close in the way that they spend time in the same locations.
(1.44 seconds) For the last verse, additional lighting needed to be use as it was far too dark to be able to see the actor and the lip syncing effectively. I also wanted him to be walking when singing this verse as, up till now, he has been sitting down when singing so this would as a change in the pace of the video.
(1.56 seconds) The long shot of the female running is then changed up by adding a medium shot of her jumping over the log and then back to the long shot of her running off. Immediately there is then a sequence of close ups, specifically he eyes, with blurred edges of her catching her breath. These shots show her desperation to get back to her ex and how she might be feeling dazed.
(2.05 seconds) The sequence of the couple sitting on the bench and then a cut and zoom to the make on his own on the same bench again helps to tell the narrative of them missing each other and that they still visit the locations they went to as a couple.
(2.09 seconds) The shots of them under the blanket and him holding her balancing on the wooden planks helps to tell the narrative of their past relationship and the closeness they had.
(2.10 seconds) Then the extreme close up of his mouth singing ‘coming back’, corresponds directly with the previous clips we had just seen. Showing he simply wants her back.
(2.13 seconds)The cross dissolves of her running in slow motion to them him walking alone I think is very effective. As not only does it represent what she is running too but also shows them both on their own, something they both don’t want.
(2.18 seconds) The close up of her eyes and then him singing ‘your eyes’, means the lyrics are linking with what the audience will be seeing on the video. This again is helping them to tell the story.
(2.23 seconds) I wanted to add a change of location as up till now it has all been filmed in a wood. The change of location in a house adds a past to their relationship and a sense of normality. I have superimposed images of the male singing ‘your eyes’ over this sequence of shots of them play fighting of the remote. This tells the narrative of them wanting each other back.
(2.40 seconds) There is then a running motion which was done by simply jogging gently behind the female actor; I wanted to do this to change to motion of the video and to help the audience get a feel of what she is doing.
(2.50 seconds) There is then one last of the male on his own before you see a close up of a hand and then her sitting down together. This last sequence really shows a symbolic code to the video as they both look happy through their facial expressions, and I used the camera to capture some extreme close ups of their smiles and their eyes to show that they are both happy to be back together.
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